This work was developed to support a healthcare practice built around comprehensive, compassionate care. The visual identity for Full Circle Clinic in Victoria, BC brings together clarity, warmth, and continuity across every touchpoint. From logo and iconography to print materials and a responsive website, each element was designed to feel calm, considered, and supportive.
The system reflects the clinic’s integrated approach to care, where patients are met with respect, reassurance, and expertise at every stage. The result is a visual language that prioritizes trust and accessibility while allowing the human side of healthcare to remain front and centre.
Project includes Brand identity, logo, stationery, custom icons, lab coats, website design.
Client Full Circle Clinic
